Exploring the SAM Model: A Flexible and Collaborative Approach to Instructional Design

Dec 6

Hey there, fellow instructional designers! Are you looking for a flexible and collaborative approach to designing learning solutions? The SAM Model might just be what you're looking for. It's a solid choice for designing effective learning products.

So what exactly is the SAM Model? It's a process that emphasizes collaboration and iteration, and it's based on the idea that creating a learning product is an ongoing process rather than a linear one.

Comparing SAM to ADDIE

The ADDIE (Analysis, Design, Development, Implementation, Evaluation) Model has long been a staple in instructional design. It follows a linear, step-by-step process, assuming that all planning can be done upfront. While ADDIE provides a structured framework, it can be rigid and less adaptable to changing project requirements. The ADDIE model is also often critiqued for being a slow process. In contrast, SAM, which stands for Successive Approximation Model, takes a different approach.

SAM Model's Philosophy

The SAM Model acknowledges that designing effective learning solutions is not a one-size-fits-all endeavor. It recognizes that projects can evolve, and client needs may change as the process unfolds. SAM is built on three core principles:

Collaboration: SAM encourages close collaboration between instructional designers, clients, and learners throughout the entire process. This ensures that all stakeholders have a say in the final product, leading to a better alignment of the learning solution with their needs and goals.

Rapid Prototyping: The iterative design phase in SAM involves creating quick prototypes or rough drafts of the learning solution. This allows stakeholders to visualize the product early on and provide feedback. Iterative design ensures that the solution continuously improves based on real-world feedback.

Ongoing Revision: SAM assumes that perfection cannot be achieved in the initial stages. It encourages continuous revision and refinement based on feedback received during the iterative process. This adaptability is crucial for creating effective and up-to-date learning solutions.

The Three Phases of SAM

Now, let's take a closer look at the three phases that make up the SAM Model:

1. Preparation Phase:

This phase is all about groundwork. It begins with a thorough needs analysis to understand what the learners require. It involves discussions with clients to define goals, objectives, and deliverables. Ensuring alignment between all stakeholders is critical during this phase to avoid misunderstandings later in the process.

2. Iterative Design Phase:

In this phase, designers create a prototype or initial design of the learning solution based on the insights gained in the preparation phase. This prototype is shared with clients and learners for feedback. SAM encourages an open dialogue where feedback is actively sought and incorporated into the design. This cycle of prototyping, feedback, and revision continues until the design is deemed satisfactory.

3. Iterative Development Phase:

Once the design is refined and approved, the focus shifts to developing the final product. Content, graphics, multimedia elements, and interactivity are added. Extensive testing is conducted to ensure functionality, usability, and effectiveness. Feedback from clients and learners is again gathered and integrated into the final product.

The Continued Relevance of SAM

The SAM Model remains a valuable choice for instructional designers for several reasons:

Flexibility: SAM's adaptability is well-suited to projects where requirements are subject to change or where a high degree of customization is needed.

Client and Learner Involvement: SAM promotes stakeholder engagement throughout the process, leading to higher client satisfaction and more effective learning solutions.

Iterative Improvement: By continuously refining the design based on real-world feedback, SAM helps create learning solutions that are both learner-centric and impactful.

In conclusion, the SAM Model offers instructional designers a dynamic and collaborative approach to designing learning solutions. While it may not be the best fit for every project, its emphasis on adaptability and stakeholder involvement makes it a valuable tool in the instructional designer's toolkit, ensuring that learning solutions meet the evolving needs of learners and clients alike.